— PROJECT NAME
Sitelock
— ROLE
Brand Identity
Creative Direction
Content Strategy
Graphic Design
UX/UI
— DATE
2021 – 2022
When SiteLock was acquired by Sectigo, they were on a mission to rebrand their corporate identity. The mission was to create a more modern, clean look for the website security company and to unify all of their corporate documents before launch.
Their target is small to mid-size businesses, so we had to stay relatable and intimate, yet elevate their brand and graphics.
We created several different branding ideations to support all of our marketing and content efforts, but two stood out. It was a stand-off between the blue and the red, but in the end the classic SiteLock Red won out.
Check out the corporate rebranding below.